Elevate Your PR with Drones: How RMG Communications Takes Storytelling to New Heights

Oct 2

By Rachel Dickman, Founder/CEO, RMG Communications

At RMG Communications, we don’t just tell stories: we make them soar. Video content, especially drone footage, resonates far more than static images, driving 80% higher engagement on social platforms like Instagram and LinkedIn, according to recent studies. With two FAA-certified in-house drone operators, we’re redefining public relations by weaving dynamic drone videos and data-driven insights into campaigns that captivate and deliver results. From cinematic indoor shots to custom aerial maps, our drone-powered PR services elevate your brand. Here’s how we use drones to transform your PR strategy.

1. Cinematic Indoor Drone Video for Unforgettable Impact

Small, agile indoor drones capture dynamic footage inside offices, event venues, or facilities, delivering cinematic visuals that ground-level cameras can’t match. Using drones, you have the opportunity to showcase a client’s sleek office during a rebrand launch, weaving sweeping shots into social media reels and press kits that boosted engagement. For a water agency, we created a virtual highlights of their service area that call attention to innovation and immersive angles of their service area. These videos shine on Instagram and LinkedIn, making product launches, facility tours, or event recaps feel modern and vibrant. Our certified operators ensure safe, professional flights, delivering polished content that amplifies your campaign’s impact.

2. Custom Aerial Maps for Compelling Outreach

Drones produce high-resolution imagery that we transform into tailored maps, perfect for outreach in real estate, urban planning, or environmental conservation. These interactive maps for our municipal clients showcase new parks, enhancing community engagement through press kits, websites and social media. For construction clients, we map project sites to illustrate progress for stakeholder reports. These maps make complex projects tangible, driving media pickups and social shares while fitting seamlessly into brochures, websites, or award submissions. Our operators combine technical precision with PR expertise to craft compliant, story-driven visuals that resonate.

3. Documenting Construction Projects for Long-Term Impact

Long-term projects, such as infrastructure development, demand consistent storytelling. Drones capture progress over time, producing time-lapse videos and aerial shots for investor updates, social media timelines, and media pitches. We’ve documented construction milestones for clients, highlighting key phases of a public works project to boost community excitement. These assets build trust with stakeholders, fuel engaging content, and strengthen grant or award applications by showcasing tangible progress. Our team schedules regular, FAA-compliant drone flights to create cohesive narratives that keep audiences engaged from groundbreaking to completion.

4. Immersive Event Coverage with Indoor-Outdoor Transitions

Drones capture events from angles that make them feel epic, blending indoor and outdoor footage to showcase scale and energy. We’ve flown drones from outdoor festival grounds into indoor keynote halls, creating continuous shots for event recaps that impress sponsors and journalists. These videos amplify reach on social platforms and secure media coverage with dynamic, ready-to-use visuals. Our certified operators ensure safe, compliant flights, delivering footage that elevates your event’s narrative.

5. Drone-Powered Product Demos for High-Impact Launches

Drones spotlight products in action, creating memorable demos for launches, both indoors and outdoors. Indoors. Outdoors, we’ve followed a water-efficient irrigation system in action, producing footage for press releases and social teasers. These demos make launches stand out, providing journalists with engaging visuals and driving consumer interest on platforms like TikTok. Our operators choreograph precise shots, backed by our PR expertise, to maximize campaign impact.

6. Drone-Assisted CSR and Environmental Storytelling

Drones enhance corporate social responsibility (CSR) campaigns by documenting environmental or community initiatives with powerful visuals and data. For instance, capturing footage of a client’s sustainable indoor farming operation, showcasing their green commitment. Outdoors, we’ve documented water conservation projects for water agencies, highlighting measurable impact. These visuals strengthen CSR narratives, appealing to eco-conscious audiences and media while fitting perfectly into annual reports, social media, or award submissions. Our team combines drone expertise with storytelling to drive trust and media pickups.

Ready to Soar with RMG Communications?

Drones are transforming PR, from cinematic indoor videos to custom maps and construction timelines. At RMG Communications, our two FAA-certified drone operators and deep PR expertise make us the ideal partner to elevate your campaigns. Whether you’re launching a product, engaging a community, or showcasing progress, we’ll help your story take flight.

Geri König